LAS VEGAS, NV – (August 2026) – Celebrate 100 Years with Midwestern Pet Foods at SuperZoo!
Visit Midwestern Pet Foods at Booth #3125 during SuperZoo in Las Vegas as they celebrate 100 years of providing high-quality, innovative pet nutrition. Discover the latest additions to their growing portfolio and see what’s new!
One of the newest additions to the Wholesomes line is expanded bag size options. Retailers can now stock 12 lb. bags of Wholesomes Sensitive Skin & Stomach, Beef Meal & Rice, and Whitefish Meal & Rice, offering even more flexibility for pet owners.
Also new to the Grain-Inclusive lineup is Wholesomes Salmon Meal & Rice. This recipe features easily digestible salmon protein, nutritious grains including brown rice, wholesome flaxseed, and omega fatty acids to support healthy skin and a shiny coat. It is available in a 35 lb. bag.
The Wholesomes Rewards biscuit lineup has also expanded with the introduction of Sensitive Skin & Stomach biscuits. Made with salmon protein and lamb protein, these crunchy treats feature carefully selected ingredients like pumpkin, sweet potato, and oatmeal to provide a delicious reward for dogs with food sensitivities.
SuperZoo attendees will also get a first look at the new Wholesomes Rewards Chewy Treats. Available in a variety of proteins, shapes, and sizes, these soft, flavorful treats are perfect for training or everyday rewards.
Retailers are encouraged to meet with a Midwestern Pet Foods sales representative during the show to learn about exclusive SuperZoo promotions, explore the newest products, and discover the full family of Midwestern Pet Foods brands.
While you’re there, don’t miss your chance to win a $500 cash prize. Qualified retailers will receive one raffle entry just for visiting the booth and can earn additional entries by placing an order during the show. Drawings will take place throughout SuperZoo, giving attendees multiple opportunities to win.
About Midwestern Pet Foods
From humble beginnings milling fine baking flour in 1926 to producing premium pet food, Midwestern Pet Foods has served families for generations. Operating out of Evansville, Indiana, the Nunn family business started making quality pet food under the Midwestern Pet Foods name in 1982. Now in its 4th generation of Nunn family leadership, Midwestern Pet Foods manufactures high-quality pet food and treats in four, company-owned kitchens across the United States.
